The Name "DINQR"

The word Dinqr is a pun of the word Dinker. In pickleball, it is the player who dinks. The logo is a customized wordmark and using the pickleball as the tittle of "i".

Font Style: The font is sporty, bold and modern. The edges were rounded to give it a fun and approachable feel, reflecting the lighthearted nature of pickleball. It also has a slight slant or tilt to represent movement and action, which ties into the fast-paced nature of the sport.

The Pickleball Element

Symbol/Graphic: The logo incorporates a pickleball in a subtle but clever way, embedded within the name. This connects directly to the sport and gives people a visual cue about the brand’s niche.
Action/Movement: The logo includes motion lines or a dynamic element, suggesting the fast-paced, high-energy nature of the sport.

Colors

Bright, Fun Colors: Pickleball is fun and social, so the colors of the logo reflect that by using bold, vibrant colors of lime green (a common color in pickleball). This color is also easy to spot on apparel, making the merch stand out in a crowd.
Contrast for Visibility: A contrasting color palette was used for the name and the icon to ensure the logo is easily readable and looks good on various backgrounds—whether it’s on a t-shirt, website, or other merchandise.

Overall Feel

Playful and Approachable: The logo gives off a sense of fun and community, inviting both seasoned pickleball players and newcomers to join in. The rounded, approachable font and fun, energetic design elements would capture the spirit of the game—friendly, inclusive, and active.
Modern but Timeless: While the design feels fresh and modern, it also has timeless qualities, so it doesn’t feel dated. After all, pickleball isn’t just a passing trend; it’s a sport that’s growing in popularity, and you want your logo to feel relevant for years to come.